Unless you've been on a desert island lately, you probably know that the area of data warehousing/analytics/business intelligence (BI) is going gangbusters these days. Not many years ago, when industry analyst groups polled CIO's on their top priorities, BI was #10. Then it jumped to #2 in 2006, and today it's #1 according to Gartner group. It's no mystery as to why this is: it's a cut-throat economy out there in all industries and smart businesses need to tap their internal data to make critical business decisions, both tactically and strategically, to stay ahead of the pack.
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